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DURAZZI
FW24
CONTINUOUS THEATER
For the presentation of Durazzi Milano’s FW25 collection, the fashion show becomes a theatrical performance unfolding throughout the space.
A group of performers moves across a sequence of environments, like a travelling theatre troupe: snowy landscapes, mirrored surfaces, suspended elements. The narrative unfolds layer by layer, through ritual, movement and transformation, gradually dissolving the boundary between stage and audience.
The set becomes a narrative device.
In collaboration with CABINAA, I worked as art director translating the designer’s creative vision into a spatial setup capable of hosting and amplifying the performance.
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